SinoCRM

SinoCRM Introduction

SinoCRM system is originally developed to increase the efficiency of media or advertising company. It has been implemented successfully for 3.5 years in China and is used by many large newspapers, 4As, Ad agencies and brand advertisers.

The system combines the advanced management concepts from US and Europe, and meets the requirements of media companies in China. It provides clients with extraordinary database of media, marketing and financial data, to help specialize and automatize the advertising customer relationship management.

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The Key Advantages

  • Specialized system for media advertising industry, build with operational insights;
  • Clear and simple interface, convenient and user-friendly;
  • Automated booking order and ad contract, many systems in one;
  • Highly customizable, from look to functionalities;
  • Flexible, provide easy interface to any external system;
  • Ready for Cross-media promotions;
  • Technology consultancy support.

Benefits of SinoCRM

  • Preserve precious client data and secure sales people privacy, while provide management transparency;
  • Automated order processing and contract creation,save time and increase efficiency;
  • Make ad contracts paperless and automatic;
  • Allow management to monitor and control all aspect of ad sales activities;
  • Extremely easy for sales people, little training needed;
  • Help publisher to transition into multi-media house.

The Key Features

Web based, access anytime, anywhere, no need for user to download any program or updates.

Strict control of data security and the maintenance of privacy.

Able to handle all major media, including print, internet, radio, television, and outdoor, etc.

Simple interface, easy to use.

Chinese and English language versions.

Functionality modules

Calendar and planning

Utilizing the simplest calendar as interface

Sales people can plan their own work with ease

Assign the task to other team members quickly

Meeting feedbacks and follow up reminders

Media data management

Multi-layered Media Data capture (basic info, circulation, rate card rates, readership profile)

Linked to the contract module

With intelligent search functions

Client data management

Comprehensive data fields for client data entry

Clear data hierarchy and privacy

Summary of contact at a glance

Records historical activities to facilitate hand-over

Booking order, Ad contracts

Enable ad order insertion and contract process automated

Manage ad contracts in a centralized and standardized way

Multi-tier traffic management and pass the information timely and accurately to other system

Management Reports

Customized management reports,highly flexible,tailor made

Allows management at a glance of all the situation for better monitoring

Generate reports anytime,anywhere, with the time frame desired
 
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